Our participation in Beautyworld Middle East 2024: A journey to the heart of the solar system

From October 28 to 30, 2024, we had the pleasure of taking part in Beautyworld Middle East, one of the beauty and fragrance industry's must-attend events, held at the Dubai World Trade Centre.

This event was a unique opportunity to share our passion and creativity with an audience from all over the world.

At this edition, we unveiled our "Cosmic Secret Collection", an exclusive range of 12 unique fragrances. This collection was the fruit of a collaborative effort between our 4 perfumers, who were inspired by the richness and diversity of the solar system.

Each fragrance in this collection embodies the essence of a planet or star, offering varied olfactory profiles designed to awaken the senses and transport the imagination. The aim was to create a genuine invitation to travel, blending innovation, audacity and refinement.

As part of our membership of the Grasse Expertise label, we were honored to welcome Jérôme Viaud, Mayor of Grasse, to our stand. His visit was an opportunity to highlight our roots in this world capital of perfume, and to underline our commitment to promoting the excellence and craftsmanship for which Grasse is internationally renowned.

This 2024 edition was marked by many inspiring encounters. We were delighted to share our vision and know-how with partners, customers and visitors who came to explore our world. Your positive feedback and valuable exchanges encourage us to continue our quest for excellence.

We'd like to extend our warmest thanks to all those who came to meet us during these three days rich in emotion and discovery. Your enthusiasm and curiosity are a constant source of inspiration for us.

We're already looking forward to seeing you at future editions, where we'll continue to innovate and take you on a journey with our fragrant creations.